Pure Cycles Cares

We love helping - and we know that looking good, feeling good, and doing good are all a part of the same human equation. That’s why we’re always on the lookout for opportunities to use our position for positive change.

If we just wanted to make money, we would’ve opened a mint, but when Pure Cycles was founded we had bigger dreams; to get more people riding bikes and to make the world a better place. Our Advocacy Programs are our way of giving back.

From charitable contributions, like our work with the Ronald McDonald House and the Special Olympics, to creative collaborations like our Charity Water, People for Bikes, and Bike MS bikes, we’re committed to sharing the positivity and generosity that make the cycling community so terrific!

Los Angeles County Bicycle Coalition

The Los Angeles County Bicycle Coalition is a 501(c)3 non-profit organization that works to make Los Angeles a healthy, safe and fun place to ride a bike. People are a...


Our mission has always been to get more people on bikes, and People For Bikes' mission is to make riding better for everyone. Together, we hope to get everyone out on ...


The PABLOVE Foundation is all about one thing, helping kids with cancer.  They work tirelessly to fund pediatric research in treatment, to educate and empower cancer f...

The Future

We’re always moving forward. Designing new bikes, developing new technology, and constantly looking for our next opportunity to help. 

Got a cause in mind that could use some bike love? We’re always open to hear about the new and exciting ways humanity is helping each other out, so drop us a line with the relevant info and we’ll happily take a look with our future charitable roadmap in mind.