Privacy Policy

Pure Cycles Privacy Policy

This privacy policy lets you know how Pure Fix Cycles ("Pure Cycles" or "we" or "us") collects and shares information on our website at  This policy also covers your choices regarding the sharing of your information. 

Personal Information

  • We use the personal information you provide for purposes including, but not limited to:
  • Fulfilling requests for products, services or information
  • Tracking and confirming online orders
  • Delivering products
  • Providing customer service 
  • Offering new products and services
  • Improving the effectiveness of our website, our marketing endeavors and our services and offers
  • Conducting research and analysis
  • Sending marketing communications
  • Performing other business activities as needed, or as described elsewhere within this Policy

We collect information regarding your interactions with our website using cookies or other similar technology.

We may also obtain additional personal and non-personal information from third party providers.

If you provide us information about others, or if others give us your information, we may store that data and will only use that information for the specific reason it was provided. Examples include providing a friend's shipping address, e-mailing a weekly ad to a friend, or e-mailing friends a link to a "wish list".

Your Elections

At any time, you may elect to (a) stop receiving e-mail, direct mail, phone and mobile marketing communications or (b) update your personal information.

We communicate with our customers through multiple channels and vehicles to keep you up-to-date on promotions, offers, customer experience content and new products or services.

Once you provide your personal information, we may contact you through e-mail or texts. We may continue to communicate with you through these channels unless you request to stop receiving these communications by opting out. Before sending you mobile marketing (e.g., text messages) we will require your express consent by requesting that you opt-in.

Uses of Information

We do not sell, rent or trade your individual personal information to third parties.  We may share, sell or rent aggregated data with third parties for analysis and research purposes. This data does not contain name, address or other personally identifiable information (e.g., xx% of our visitors are 25 years old) to third parties.

We use information about you to fulfill your requests, administer various programs, provide services, and for other business purposes.

Your personal information may be shared with current or future affiliates or subsidiaries. We may also use the information you provide to send you marketing communications.

In limited circumstances, we may need to share your information with third parties to perform services on our behalf.

From time to time, we may be required to share personal information in response to a valid court order, subpoena, government investigation, or as otherwise required by law. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful. We may share certain personal information when we believe that such release is reasonably necessary to protect the rights, property and safety of others and ourselves. We may also transfer personal information in the event of a corporate sale, merger, acquisition, dissolution or similar event.

Any personally identifiable information you submit on a bulletin board, blog, chat room, comment about a product, or any other public forum on this website can be read, collected, or used by other users of these forums, and could be used to send you unsolicited messages. We recommend that you do not provide your name, e-mail address or any other personal information. Please note that if you choose to do so, it is at your own risk and you accept full responsibility for those posts and any consequences that may arise from posting this information.

At times we may partner with a third party to create a site that may look as if you are on a page. These sites may be co-branded or may have the look and feel of being on our site. However, the information collected on these pages may not be covered under our Privacy Policy. We will provide notice on these sites and post the privacy policy that is applicable to the information collected on these pages.

Information from Children Under 13 

We do not knowingly collect information online from children under 13.

California Privacy Rights

Pursuant to Section 1798.83 of the California Civil Code, residents of California have the right to request from a business, with whom the California resident has an established business relationship, certain information with respect to the types of personal information the business shares with third parties for direct marketing purposes by such third party and the identities of the third parties with whom the business has shared such information during the immediately preceding calendar year.

To request a copy of the information disclosure provided by Pure Cycles pursuant to Section 1798.83 of the California Civil Code, please contact

Security of Your Personal Information

Whether you are shopping online or in our stores, we use reasonable security measures to protect the confidentiality of personal information under our control and appropriately limit access to it, including Secure Sockets Layer (SSL) protection technology (see "Safe Shopping Policy on" below).  We also avoid storing your user passwords in plain text.  Information that you provide us for credit card transactions is stored with external merchant processors. While we use the security measures described above along with others, we cannot ensure or warrant the security of any information you transmit to us by e-mail, and you do so at your own risk.

SMS Policy

See our full SMS Privacy Policy

Safe Shopping Policy on

We use a variety of information security measures to protect your online transactions with us.  Our site uses encryption technology, such as Secure Sockets Layer (SSL), to protect your personal information during data transport. SSL protects information you submit via our website such as ordering information including your name, address and credit card number.

Privacy Policy Changes

As we continue to improve the services, products and the features we provide, this policy is subject to change. We will post significant changes to this Policy here and/or other formats for you to review. If we change our information practices or this Privacy Policy in such a way that your personal information may be used or shared in a manner not described in the Privacy Policy at the time you provided it, we will give you the opportunity to opt-out of having your information used or shared in that new manner.

As you browse Pure Cycles, advertising cookies will be placed on your computer so that we can understand what you are interested in.   Our display ad partner then enables us to present you with retargeting advertising on other sites based on your previous interaction with The techniques our partners employ do not collect personal information such as your name, email address, postal address or telephone number.

How To Contact Us

If you have questions about our Privacy Policy, please contact us at: