Riders of the Week

March Madness is underway, but riders all over the world put down their brackets and picked up their bikes to snap some awesome Spring photos, and gave us four brand new Riders of the Week!

@Rochbiel got a great shot of his Keirin Pro in action, @helene_maes showed off a stylish storage solution for her Juliet, @luppiolo underscored his message with a Coolidge, and @ktzahorak cruised Sunset Blvd on her Crosby!

They're all in for some March Madness of their own when the Rider of the Month voting kicks off, and there's still time for you to get in the game too! Just start taking and tagging those #purefix pics for your chance to be showcased right here next week. Brush up on your bike photography, and we'll see you on IG!