Riders of the Week

The asphalt's officially too hot for footwear, so riders all over the world are hopping into the saddle and the amazing #purefix pics just keep rolling in! We've got four fresh Riders of the Week to celebrate, so let's get...

Pedaling Music

Nothing beats a sunny Summer ride, but no cruise is complete without a killer soundtrack! Headphones? Speakers? Safety? In today’s post, let’s talk about adding some music to liven up your roll! Pick the Perfect Tunes Admittedly, this first step...

Creative Bike Storage Ideas

Guest Post by Bryn Huntpalmer of Modernize Riding your bike is freeing, but storing it can be a headache. Without the luxury of a garage or a shed, the wide bars, long frame, and dirty wheels can be problematic. You don’t want to...

Kickstarter Picks

The Epic Summer is underway and every day the streets are filling up with more and more people taking to town on two wheels! And more people riding means more minds working on making biking even better. Let’s jump into...

Epic Summer

Summer is special. School’s out, heat’s in, and every day feels like the weekend. We’re ready to soak up the sun, and we want to share the celebration! Let’s make it an Epic Summer, Pure Cycles style! Starting today in June,...

Riders of the Week

It seems like everyone and their mom's out there trying to catch 'em all (We know we are. Our moms too.), and all that exploration made for an awesome week of #purefix pics! We've got four brand new Riders of the Week...

Catch 'Em All

Pokemon Go is taking the world by storm and the streets are bursting with trainers looking to catch ‘em all! Whether you grew up with the game or this is your first foray into the world of Pikachu and crew,...

Mar Vista Bike Party Recap

Last week the Art Department in Mar Vista played host to an awesome little cycling soiree, and we had a blast!  People from all over LA dropped in to enjoy drinks, music, and get all of their bikiest questions answered by...

Pure Cycles Pop-Up

Imagine an Amazon.com you could walk around and explore. Imagine shelves lined with books, movies, and toys, with no delivery waits – just the stuff you want and instant gratification. Imagine a real life Spotify with rows and rows of...