Starter Tool Kit For Basic Maintenance

Bike maintenance is arguably the most important and commonly avoided part of cycling. More often than not we just want to get out and ride and the thought of doing mai...

Light Up for Fall

It's official: Summer's out, Autumn's in, but the bike life never stops - and that means you'll need to be ready to ride in low light, now that the sun's tucking in e...

Giving Back Matters

“I believe that we all have a responsibility to give back. No one becomes successful without lots of hard work, support from others, and a little luck. Giving back cre...

It’s A Quiet Place For Me

It’s A Quiet Place For Me There is a line song from one of my favourite punk bands that goes “And like Thoreau, it’s a quiet place for me”. For whatever reason, this l...

How to Install an Urban Rear Rack

 For those looking to add some serious capacity to their daily commuter or grocery getter our specially designed urban rear rack will become a fast friend. It's foot...

Brand Spotlight: Swift Industries

At Pure Cycles, we are fortunate enough to have a chance to work some with really incredible companies and this week we want to spotlight: Swift Industries. Swift Ind...

Everything you need to know about Bike Pedals

PEDALS! They are that integral piece that helps propel your bike forward and you onto your next adventure. However, one of the things that we often get asked about at ...

5 Tips to Maximize E-Bike Range

There are a lot of e-bikes out on the market today and each one will have an advertised range. This advertised range simply put is the distance that you can get on a...

An Open Letter to LA Mayor Garcetti

Mayor Garcetti,Would you let your kids ride on the streets of Los Angeles? In the past two weeks, three bike riders have been victims of hit-and-run crashes in South L...

The Cyclists We Strive To Be.

Cycling is hands down my favorite sport. Now don’t get me wrong I have been known to cheer with much gusto for my boys in blue, however cycling for me is next level. T...

The Long and Winding Road

You bought a gravel bike! We would like cordially welcome to this wildly adventurous, often dirty, and always smiling tribe. At this point, you might be thinking ok so...

6 Tips for Staying Warm for Winter Riding

Our Cold Weather King, Anthony, provided these 6 tips to keep you warm in the winter while you're riding your bike! 1: Protect Yourself Before You Wreck Yourself Soli...

FROMLA

Save 15% at Pure Cycles and our favorite LA based brands with a single discount code. From 1/30 through 2/6, enjoy 15% off at 10 of the best brands LA has to offer...

LACBC Open House - 12/7

Can you believe it's been almost 20 years already?! For nearly two decades the LACBC's been making the bike life better in LA. From leaning on the city for better mob...